Competitor Analysis
Track competitor performance and benchmark against your own
Followers
26.8K
Engagement Rate
4.2%
Posts / Week
6
Growth Rate
4.8%
Competitor Breakdown
ContentlyHQ
@contentlyhq
Followers
45.2K
Engagement
4.2%
0.0% vs you
Posts/Week
5
Top: carousel
Growth
3.8%
-1.0% vs you
SocialBrew
@socialbrew
Followers
32.1K
Engagement
3.1%
-1.1% vs you
Posts/Week
12
Top: thread
Growth
2.1%
-2.7% vs you
BrandPilot
@brandpilot
Followers
18.9K
Engagement
5.7%
+1.5% vs you
Posts/Week
3
Top: article
Growth
5.2%
+0.4% vs you
CreativeEdge
@creativeedge
Followers
67.8K
Engagement
3.8%
-0.4% vs you
Posts/Week
7
Top: reel
Growth
4.5%
-0.3% vs you
Key Insights
• Your engagement rate of 4.2% is above average. BrandPilot leads at 5.7% with article-focused LinkedIn content.
• CreativeEdge has 2.5x your followers but lower engagement — quantity over quality approach.
• Your growth rate of 4.8% is competitive. BrandPilot's 5.2% growth comes from consistent article publishing.
• Consider increasing thread content on Twitter — SocialBrew's 12 posts/week thread-heavy strategy yields solid reach.